Why Running a Marathon is Good for The World, Your Body, and Soul
If you’ve taken part in a 5K for charity keep reading. If you haven’t, stop reading and go sign up for one, now.
Out of those still reading, we’d venture to say the majority has taken part in a athletic endurance challenge where the purpose was to raise money for a charitable cause…
Now whether or not that’s true is arbitrary - the punchline is…
movement motivated by charity is good for the world.
It’s a topic that we’ve been chatting about on our runs more recently as we both prepare to for the NYC Marathon on Sunday.
What is IT that intertwines charitable organizations and endurance challenges together so seamlessly?
What we’ve come to conclude is…
when your sense of purpose is derived from a place that is much deeper than yourself you’re able to tap into a reservoir of potential you may have not known existed.
That reservoir is what allowed 98.8% of last years NYC Marathoners to finish, and helped raise over $36M for more than 350 charities.
That kind of motivation is exactly what fuels us as a brand. Knowing that the gear we make and the brand that goes along with it is in service to those who want to improve themselves and the world around them. That each run, rep, ride, and finish line is a step closer to a healthier, active, and more ambitious population of people who want to leave their mark.
It’s those people we want to celebrate.
Below you’ll find members from the WOLACO community that are participating in a physical challenge where the purpose is to raise money for a charitable cause.
PLEASE, take the time to read their stories and the causes they represent, understand what fuels them, and please consider making a donation.
*If you or someone you know should be featured please forward this to them, we’ll be releasing these updates quarterly. They can send their submissions to firstname.lastname@example.org
Lucy Williams, NYC Marathon Robin Hood Foundation
“I'm thrilled to be running my first marathon this November with the Robin Hood Foundation! Our team of 100 runners will commit to training and raising money with the promise that 100% of every dollar will be used for Robin Hood’s relentless fight against poverty. Since 1988 Robin Hood has focused on finding, funding, and creating programs and schools that generate meaningful results for families in New York's poorest neighborhoods.”